What Michael Beckerman Sees for the Future of CRE Tech

The commercial real estate industry has a reputation for being slow to adopt new strategies and technologies. Some might even call it “stodgy” or “set in its ways” or “downright mumpsimus.” In the interest of our continued readership, I’m going to curtail the list there.

In the last few years, though, there has been a sea change in CRE firms’ willingness and enthusiasm for everything new. Partly, that may be because the stereotype was never really accurate in the first place – buildings are already far more complex and technology-laden than most people are aware – and partly it’s because of the plethora new technologies hitting the market in a form that can be profitably applied to the industry’s needs.